The Cause of Continuous Dryness: The "Moisture Loss Loop" Accelerated by Men's Unique Habits
The "Moisture Loss Loop" occurs when ceramide levels decrease, preventing the skin from retaining moisture. As a result, even with proper skincare, dryness keeps recurring.
Men are especially prone to this cycle due to daily shaving and unprotected exposure to UV rays, which accelerate the loss of moisture, leading to chronic dryness.
A Dual Approach to Blocking the "Moisture Loss Loop"
W-Human-Type Nano Ceramide for Deep Hydration This formula enhances the penetration of nano-ceramide1 to strengthen and replenish the skin. Additionally, four carefully selected protective ingredients2 help soothe and hydrate dry skin.
A Rich, Condensed Texture for Long-Lasting Hydration
Instant Absorption: The silky formula melts effortlessly into the skin, delivering long-lasting moisture in just one step.
Infused with a refreshing yet calming floral green fragrance.
(*1 Nanoized ceramide for deeper absorption) (*2 Skin-protecting botanical extracts)
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